Where Creativity Meets Strategy
If you look back at the last decade of consumer technology, it’s hard to ignore how quietly, then suddenly, AI slid into everyday life. It didn’t happen in one big moment. It arrived in waves: small conveniences, surprising advances, and the occasional disappointment that reminded us how far we still had to go. The story … Continue reading From Siri to GPT-5: A Timeline of AI in Everyday Tech
Welcome to The Future of Marketing—a four-part series that explores the tools and practices shaping the marketing landscape. This series serves as a guide to help marketers prepare for emerging trends and industry shifts.
This is an article I wrote for NeoWorlder, a tech company focused on the development and growth of advanced AI personas. They grow these personas in a simulated virtual environment where the personas interact with humans and each other. Beyond the virtual realm, the personas are used in real-life scenarios to improve the quality of everyday life.
While we acknowledge the enduring presence of marketing, the lingering question remains: is marketing more of an art or a science? This age-old debate has captivated countless minds, including mine, and I'm eager to share my thoughts on this topic.
The power of social media and digital communication tools has reshaped the marketing landscape entirely, democratizing access to products on a global level and amplifying the voice of the consumer. In this technological era, marketers must navigate a complex interplay of dynamic demands, changing trends, technological advancements, and societal dynamics.
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